Our Values

Knowledge Driven

We’re dedicated to ensuring that the members of our team have the skills they need to go above and beyond for our clients. We invest in our team’s development, who are hungry to develop their knowledge and are constantly striving to master the latest technologies and techniques.

Independent Thinkers

We always ensure that we’re honest, transparent and unbiased. We pride ourselves on being tool agnostic and will never recommend work that isn’t necessary, nor will we accept a substandard solution.

We Value People

Our product is our people: their expertise, efforts and talent. In return we provide and maintain the best progressive and supportive working environment, fostering a culture of collaboration and mutual understanding that makes us stronger together.

A Team of Experts

We could not be prouder of our multi-dimensional team of experts. We channel that knowledge to our clients through a collegiate environment and our multi-skilled project teams. Our goal is to exceed expectations and reflect that in everything we do, from sales all the way to aftercare.

Our People

We’re a team of data scientists, industry experts and future thinkers who are fanatical about data and how to harness it to drive positive change.

David Ellis

Founder & Managing Director
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Nick Willis

Commercial Director
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Mikhaila Ellis

Finance Director
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Lucy Babani

Delivery Director
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Russell Woodruff

Head of Sales and Business Development
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Gavin Crouch

Head of SIO
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Steve Webb

Head of Analytics Engineering
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Katie Lockett

Partner Manager
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Steven Bradshaw

People Manager
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Chloe Peterken

Project Manager
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Bet M’Clelland

Lead SIO Consultant
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Kerry Jones

Senior Analytics Engineer
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Edward Gurton

Senior Analyst
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Ben Platten

Senior Data Scientist
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Cristina Campos

Data Scientist
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Jake Smith

Senior Analytics Engineer
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Ade Momson

Multichannel Analyst
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Kobir Ahmed

Sales Executive
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Megha Patel

Multichannel Analyst
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Liam Giles

Analytics Engineer
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Karan Manhas

Analytics Engineer
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Steven Garrett

Sales Executive
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Julie Garrett

Project Manager
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We’re looking for the best thinkers, code breakers and data educators to help us create change.

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